Head of Sales, Marketing Services, Zoopla
Steph joined Zoopla in 2010 and was tasked with developing advertising revenue in the build up to a planned stock market flotation. Her early adoption of programmatic and focus on lean growth produced a hugely profitable revenue stream that was an important element in the successful IPO in June 2014. After IPO the focus was diversification and Steph played a key role in developing the unique, award winning re targeting AdReach product which allowed Zoopla to safely realise the value of its unique data asset. As Head of Sales Steph now has responsibility for all revenue generated by the Marketing Services team encompassing advertising, re targeting and data monetisation. Before Zoopla Steph spent time at The Telegraph and News International in direct advertising roles.