Head of Emerging Digital Activation, EMEA MediaCom
Overseeing £125 million worth of billings at MediaCom’s worldwide digital hub, Renée is known for excellence and innovation in media. With a roster of clients including Sony, The Coca-Cola Company, Coty, GSK, Dell, EY, eBay, and NBC Universal, Renée has been part of Cannes-award winning work, including Bose’s ‘Listen for Yourself’, and Shell’s ‘The Power of Sport’ and ‘#makethefuture’ – named AdAge’s 2016 Viral Video of the Year, with nearly 50 million views on YouTube alone. Renée’s current role was handcrafted to play to her strengths, highlighting her ability to inspire clients and leverage digital technology to solve business challenges, making her the first regional head of digital innovation. In this role, Renée ensures MediaCom’s clients are at the leading edge of marketing, covering artificial intelligence, chat bots, voice assistants, connected car and augmented reality. Renée has been a juror for the M&M Global Media Awards and Digiday Awards, and was selected as an emerging leader for WPP’s Progression Coaching program in 2016, part of a 25-strong cohort from a network of 200,000+ employees across WPP. In her spare time, Renée is the co-founder of She’s Electric, a social enterprise that hosts events to empower, motivate and champion women.